Book Guided Tours in Amsterdam

Exclusive behind-the-scenes access to areas reserved for football legends.

• Football fans, delve deep into football history on a behind-the-scenes self-guided tour of the Johan Cruijff ArenA, the home of the Ajax Football Club.
• Explore the Dressing Room and Manager's Dug-out, learning about the sporting legends, like Wesley Sneijder, who have graced these spaces.
• See the Mixed Zone where players were often interviewed, and the Ajax Gallery of Fame that showcases all Ajax victories with shirts, cups & trophies.
• Take a walk through the famous pitch which has witnessed historic games, and visit the Press Room. 
• Step up your stadium experience with the VIP experience which includes a guided tour, a Johan Cruijff ArenA scarf, a drink at the Skybox, and Boardroom access.

Inclusions

• Entry and 75-min self-guided tour of Johan Cruijff ArenA
• Access to: Players Dressing Rooms, Mixed Zone, Players Tunnel, Pitch, Manager’s Dug-out, Ajax Gallery of Fame
• 10% discount at the official Ajax Fanshop & FEBO restaurant
• 2-hour guided tour of Johan Cruijff ArenA (as per option selected)
• Experienced English or Dutch-speaking guide (as per option selected)
• Access to other exclusive areas (as per option selected)
• Exclusive Johan Cruijff ArenA scarf (as per option selected)
• A cold drink in the Skybox (as per option selected)

• Keep in mind that bags larger than A4 size and suitcases are not allowed on this experience. Pack wisely!
• This experience is wheelchair and pram/stroller accessible.
• Your guide dogs are welcome at the venue.
• You may not be able to access the Ajax dressing room when it is being used by players.

• You can cancel these tickets up to 24 hours before the experience begins and get a full refund.

Perfect for independent travelers, explore the stadium, and the UNESCO-listed canals on a cruise.

• Experience the best of Amsterdam with this cost-effective combo, offering exclusive access to the Johan Cruijff ArenA and a scenic 1-hour canal cruise.
• Explore the stadium at your own pace and choose your preferred departure time for the canal cruise from Central Station, allowing you to create your own itinerary.
• Combine two popular activities to experience two of Amsterdam's highlights in a single day, allowing you to see more in less time.
• Get access to the Ajax Dressing Room and the Players Tunnel at Johan Cruijff ArenA before cruising past the Anne Frank House on your cruise.

Inclusions

Johan Cruijff ArenA

• Entry to Johan Cruijff ArenA
• 75-min self-guided tour
• Access to: Players Dressing Rooms, Mixed Zone, Players Tunnel, Pitch, Manager’s Dug-out, Ajax Gallery of Fame
• 10% discount at the official Ajax Fanshop & FEBO restaurant

Amsterdam Canal Cruise

• 1-hour Amsterdam Canal cruise
• Audio guide in Spanish, Thai, Turkish, Catalan, Chinese, Dutch, English, French, German, Hebrew, Hindi, Indonesian, Italian, Japanese, Arabic, Polish, Portuguese & Russian
• Free Wi-Fi

Johan Cruijff ArenA

• During away games of Ajax, the dressing room of Ajax could be unavailable.
• Keep in mind that bags larger than A4 size and suitcases are not allowed on this experience. Pack wisely!
• This experience is wheelchair and pram/stroller accessible.
• Your guide dogs are welcome at the venue.

Amsterdam Canal Cruise

• This experience is not accessible by wheelchair and pram/strollers.
• Your guide dogs are welcome at the venue.
• Due to venue restrictions, pets cannot tag along for this experience.

• You can cancel these tickets up to 24 hours before the experience begins and get a full refund.

What's better than beer? Beer & fooball! Meet the ultimate duo with this combo.

• Score a combo ticket to Amsterdam's Heineken® Experience and a Johan Cruijff ArenA Classic Tour and learn about football and beer.
• Located 15 mins from each other by car, travel between the two seamlessly, especially if you’re only in the city for a limited time.
• Save money on this combo ticket compared to purchasing tickets for each experience separately, and skip the hassle of managing multiple bookings.
• Learn about legendary players at the Ajax Gallery of Fame at Johan Cruijff ArenA, and see how beer is brewed at the Heineken® Experience.

Inclusions

Heineken® Experience

• Entry to the Heineken® Experience
• Live presentation in English
• Audio guide in Dutch, German, French, Italian, Spanish and Portuguese
• 2 Heineken beers

Johan Cruijff ArenA

• Entry toSelf-guided tour of Johan Cruijff ArenA 
• Self-guided tour
• Entry to: Players Dressing Rooms, Mixed Zone, Players Tunnel, Pitch, Manager’s Dug-out, Ajax Gallery of Fame

Heineken® Experience

• Safety is a priority so this experience is restricted to guests under the age of 18 years.
• Due to venue restrictions, pets cannot tag along for this experience.
• This experience is wheelchair accessible. As it is a historic building, it is recommended to contact the venue before visiting.
• Your guide dogs are welcome at the venue.

Johan Cruijff ArenA

• This experience is wheelchair and pram/stroller accessible.
• Your guide dogs are welcome at the venue.
• Due to venue restrictions, pets cannot tag along for this experience.
• Access to the Ajax dressing room may be restricted on days when the team has a home or away match.
• You must arrange your own transport between the two venues.

• These tickets can't be cancelled or rescheduled.

Football fans! Get access to restricted areas and a personalized guided experience.

• Live out your football dreams with this unique 2-hour VIP guided tour of Ajax's legendary Johan Cruijff ArenA, offering an unparalleled experience.
• Get access to restricted areas like the Boardroom, accessible only to management, and the Royal Lodge, where players stay during matches.
• Learn interesting facts and insights about Ajax and the arena from your experienced guide in English or Dutch as you stroll through the Players Tunnel.
• Ascend to the Skybox which offers the most stunning views of the field, and enjoy a refreshing complimentary soft drink.
• Along with memories that'll last you forever, take home a complimentary Johan Cruijff ArenA scarf as a memento of your visit.

Inclusions

• 2-hour guided tour of Johan Cruijff ArenA
• English or Dutch-speaking guide
• Access to: Players Dressing Rooms, Mixed Zone, Players Tunnel, Pitch, Manager’s Dug-out, Press Room, Ajax Gallery of Fame
• Access to exclusive areas like the Boardroom, Skybox, Press Room, Royal Lounge
• Complimentary soft drink at the Skybox
• Complimentary Johan Cruijff ArenA scarf

• Keep in mind that bags larger than A4 size and suitcases are not allowed on this experience. Pack wisely!
• This experience is wheelchair and pram/stroller accessible.
• Your guide dogs are welcome at the venue.
• The Ajax Dressing Room may not be accessible during match seasons.

• You can cancel these tickets up to 24 hours before the experience begins and get a full refund.

• Immerse yourself in the tragic history of the Jewish community during WWII through the eyes of Anne Frank on this multilingual guided tour.
• Follow your expert guide as they take you through Nazi-occupied Holland, journeying from the Jewish Quarter to Anne Frank’s House.
• Trace Anne Frank's footsteps and uncover her life before the annex, exploring the sites she frequented and the home where she spent her formative years.
• Discover powerful tales of the Dutch resistance as they transformed Amsterdam into ‘mokum’, or a 'safe-haven' for Jewish families during the war.
• Visit the Auschwitz Monument and Jewish Historical Museum during this 1.5/2-hr tour and encounter the painful reminders of the horrific war crimes.

Inclusions

• 1.5/2-hr walking tour
• Expert English, French, German, or Spanish-speaking tour guide
• Local city tax
• Small tour group of max. 12 people (optional)
• Map with Jewish Quarter highlights & walking routes (optional)

Exclusions

• Entry into the Anne Frank House
• Entrance ticket to the Jewish Historical Museum and the Portuguese Synagogue

• Tip: Read Anne Frank's diary before taking the tour for more context.
• This ticket does not include entry into the Anne Frank House.
• Wear comfortable footwear as this tour involves a fair amount of walking.

• You can cancel these tickets up to 48 hours before the experience begins and get a full refund.

Perfect for art lovers and those curious about Van Gogh’s art and life.

• Save time with skip-the-line entry to the Van Gogh Museum, and dive into the world of the eccentric artist with a knowledgeable guide.
• Step on yellow tiles, a nod to Van Gogh’s use of yellow, to appreciate the artworks on display, like Irises, which he painted in a psychiatric hospital.
• Choose from an English, French, or Spanish-speaking guide, or upgrade to go on a small group guided tour of the Van Gogh Museum.
• Learn about Van Gogh’s life and the stories behind his paintings that you might miss on a self-guided tour, and have your questions answered on the spot.

Inclusions

• 2-hour guided tour with skip-the-line tickets to the Van Gogh Museum
• English, Spanish, or French-speaking guide (as per option selected)
• Small-group guided tour in English (as per option selected)

• This experience is wheelchair and pram/stroller accessible.
• Handbags bigger than an A4-size paper are not permitted inside the museum.
• You may be refused entry if you have items with you larger than 45×25×25 cm, wheeled suitcases, or trolleys of any size.

• You can cancel these tickets up to 24 hours before the experience begins and get a full refund.

• Listen to the tales of WWII and its devastating effect on the Jewish community, along with Anne Frank's story from your English-speaking guide.
• Go back beyond WWII, to the 15th century when the Jews first arrived in Amsterdam and learn about their rich history and the creation of the Dutch Jerusalem.
• Witness the touching Stolpersteine memorials, each stone narrating a story of Holocaust victims, making history palpable on Amsterdam’s pavements.
• Pay homage to the 6,700+ names of Jewish victims etched on the walls of the Hollandsche Schouwburg, once a deportation center, and visit Rembrandt's home.
• Reflect on the millions of lives lost at the National Holocaust Names Monument, and admire the strength and resilience of Anne Frank in the face of adversity.

Inclusions

• 2 or 3-hour Anne Frank walking tour
• English-speaking guide

• Tip: Many sites on this tour are memorials to the Holocaust. Maintain a respectful silence and demeanor, especially at the Auschwitz Monument and National Holocaust Names Monument.
• Most parts of this tour are wheelchair-accessible.
• Your guide dogs are welcome at the venue.

• You can cancel these tickets up to 24 hours before the experience begins and get a full refund.

• Discover Amsterdam's culinary heritage on this immersive food and history tour, where gastronomy meets storytelling – a uniquely intimate encounter with the city.
• With the advantage of a local guide, enjoy privileged access to century-old, family-run establishments.
• Sink your teeth into traditional Dutch delicacies at different stops, including a herring stand and a historic "brown café," for an authentic taste of the city.
• Beyond food, this experience also includes a stroll through the picturesque Spui and Jordaan districts, offering a rich narrative of Amsterdam's storied past.
• Enjoy an inclusive experience with enough food for a full lunch, ensuring that the tour is as satisfying for your stomach as it is for your curiosity.

Inclusions

• 3.5-hour walking food tour
• English-speaking local guide
• Small group of up to 12 people
• 10+ tastings across 6 family-run eateries in 3 neighborhoods.

• Tip: When trying Jenever, the Dutch spirit, remember to take a small sip first. It's stronger than it looks!
• This experience is not accessible by wheelchair and pram/stroller.
• This tour is adaptable for vegetarians, pescatarians, non-alcoholic options, and pregnant people. Dietary restrictions may be difficult to accommodate at all stops.
• Please note any dietary requirements or food allergies while booking.
• This tour is not recommended for vegans, dairy-free, or gluten-free.
• This tour involves walking and requires moderate fitness levels.
• For safety reasons, guests with severe allergies will be required to sign an allergy waiver before the tour begins.

• You can cancel these tickets up to 24 hours before the experience begins and get a full refund.

• Step into the enchanting world of cocktails, liqueurs, and bartending, and learn about the famous Dutch spirit, Genever, at the House of Bols.
• Learn everything there is to know about Lucas Bols, the world's oldest distilled spirit company, through an audio guide in 5 languages.
• Discover the secret ingredients that go into an authentic Genever at the Ingredients Room.
• Choose a cocktail of your choice at the Mirror Bar and enjoy the overpowering flavors of Dutch cocktails.
• Participate in a 30-minute spirited workshop and concoct 2 lip-smacking cocktails of your own.

Inclusions

• Entry into the House of Bols
• Audio guide in English, Dutch, French, German & Spanish
• 1 cocktail of your choice in the Mirror Bar
• Make 2 Bols cocktails during the workshop, along with a trainer

Exclusions

• Live guide

• Tip: Don't forget to check out the bartender blog afterward for cocktail recipes to try at home.

• You can cancel these tickets up to 24 hours before the experience begins and get a full refund.